Product knowledge training

Whether related to sales and marketing or service and maintenance, there's always a need for comprehensive product knowledge training.

Aimed at the identified need, our approach puts the product under the microscope. Some of us choose to explore and discover; others like to be shown or told. Our approach to product knowledge training caters for all learning preferences.

We layer the product knowledge - letting the learner go as deep as they need. We aim to link the product, its components, features and benefits to a wider product portfolio so that it is placed in context and typically use a mix of rich media including high quality video, photographic imagery and animation to make the product as tangible as possible.

To see examples of our product knowledge training projects, click on the featured case studies below.

For information on how we can help you with your organisation's product knowledge training, give us a call or use the contact form below.

Featured case studies

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Tesco

Product knowledge app used by floor staff to deliver 'point of need' learning

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Comet

Pre-launch product knowledge training - developed using Articulate

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